From March 3–5, 2026, the SHIFT Hosting team will be attending ISP America in Atlanta, one of the premier industry events for ISPs, network engineers, and telecom professionals.
Our CEO, Aaron Rodriguez, will be representing SHIFT Hosting LLC at the DE-CIX Booth (#423), meeting operators, discussing real-world peering solutions, and sharing insights on how smarter connectivity drives better performance across networks.
Why Peering Matters More Than Ever
Today’s internet ecosystem relies heavily on how efficiently data travels between users and content. Poor routing and unnecessary transit hops not only increase latency but also inflate operational costs.
At SHIFT Hosting, we focus on:
- Reducing latency by keeping traffic local and eliminating avoidable upstream routes.
- Lowering transit costs through optimized peering strategies.
- Improving reliability and performance with balanced smart transit and IX connectivity.
- Designing scalable network architecture that grows alongside your business demands.
As Aaron Rodriguez puts it, peering isn’t just about plugging into an exchange, it’s about bringing content closer to your customers and building relationships across the operator community that enhance the internet experience for everyone.
Partnering with DE-CIX for Smarter Connectivity
We’re proud to collaborate with DE-CIX, one of the world’s leading Internet Exchange (IX) operators, known for its robust infrastructure and global presence. Our shared mission is to make high-quality network performance accessible to ISPs and hosting providers through simple, effective, and resilient connectivity solutions.
At the DE-CIX Booth (#423), you’ll have a chance to:
- Meet with SHIFT Hosting CEO Aaron Rodriguez to discuss real peering use cases.
- Explore smarter routing and low-latency network designs.
- Learn how DE-CIX services integrate with SHIFT Hosting’s smart transit approach.
- Get practical insights to lower your transit spend and enhance end-user experience.
Join Us in Atlanta, March 3–5, 2026
If you’re attending ISP America 2026, we’d love to connect. Stop by Booth 423 to meet our team and see how SHIFT Hosting and DE-CIX are helping reshape the way operators think about connectivity.
Together, we can build networks that perform better, cost less, and scale smarter.






